Category Archive: 'Uncategorized'

marketing consultant

16 Ways a Marketing Consultant Can Help Your Business

What’s your current marketing plan like? How successful are your campaigns? Are you seeing the ROI you’d expect from your marketing efforts? If you don’t have a marketing consultant, there’s a good chance you’re not getting as much out of […]

UI vs UX

UI vs UX: What’s the Difference for Users, Anyway?

Do you get confused or defensive when people use UI or UX in a sentence where you think it doesn’t belong? You’re not alone. These two acronyms are likely some of the most misunderstood and misused terms in the website design/development arena. […]

Google business reviews

Your Complete Guide to Google Business Reviews

You should never underestimate the effect online reviews have on the success of your business. It’s estimated that 88% of consumers trust online reviews as much as they trust a close acquaintance. With an influence like this, it’s clear to see […]

seo speed logo test

What’s a Google AMP Test? And Does Your Site Pass?

In the fast-moving world of website creation, mobile is everything. Creating a website that loads quickly and looks great on mobile devices can make or break the user experience of that site. Given that more users than ever conduct the […]


The Evolution of Digital Marketing Trends Across the Web

Does anyone know what a Sears Roebuck & Co. catalogue is anymore? If you do, it’s because you heard about it from your grandmother. Or got exposure to the concept by watching Mad Men. (Or you circled what you wanted […]


The Key Contrasts of Digital Marketing vs Traditional Marketing

Ah, the old digital marketing vs traditional marketing debate. Some folks will fall on their sword arguing that traditional kind is the only way to move forward. They’ll stick to their tried-and-true methods–and nothing else. Others believe that the only […]

local seo

15 Steps Towards Transforming Into a Local SEO Expert

Search engine optimization, or SEO, is one way to drive traffic to your website or brick-and-mortar business. These days, you can’t do without it. Don’t take our word for it–numbers don’t lie and the numbers say that over 60% of […]

marketing techniques

A Tech Savvy Guide to Facebook Marketing Techniques

Want to improve your Facebook marketing techniques this year? Hoping to gain an edge over your competitors and connect with potential and current customers? Facebook now has approximately 2 billion monthly users. That makes it one of the best places […]

google search algorithms

The Google Algorithm Updates You Need to Know for 2017

Did you know that Google owns nearly 73% of the search engine market share? If you’re focusing on your website’s SEO, knowing how Google ranks your website is key. But Google constantly changes its algorithms. If you’re not keeping up […]

business growth strategies

How to Use Technology in Business Growth Strategies

For every business, the ultimate and undeniable focus is always growth. But the mainstream challenge is how to attain it in the most feasible and inexpensive way possible. Today, businesses are using technology to automate, integrate, and re-engineer most operational […]