Category Archive: 'Digital Marketing'

You’re doing a great job of drawing people to your website. But that’s only half the battle. The challenge you’re ...

Becky Jacobs | November 20th, 2018
saas marketing

Just a few years ago, businesses were skeptical about Software as a Service (SaaS). They associated it with security risks, but a lot ...

Becky Jacobs | September 17th, 2018
how to write a title

In July 2018, more than 79 million blogs were posted on WordPress, a content management system (CMS) popular with bloggers. This is ...

Becky Jacobs | August 23rd, 2018
brand reputation

Everyone is searching for something, or someone, online. That means your brand reputation depends on what people discover when ...

Becky Jacobs | August 13th, 2018
digital marketing campaign

You’ve worked hard to develop a new product or service. Now, you’re finally ready to promote it. You know that this new ...

Becky Jacobs | July 23rd, 2018
digital marketing budget

Coming up with a digital marketing budget isn’t easy if you don’t have a solid digital marketing plan. The issue with many ...

Becky Jacobs | April 11th, 2018
video content marketing

U.S. consumers spend over 5 hours a day glued to their smartphones, and much of that time is dedicated to social media and ...

Becky Jacobs | January 30th, 2018
YouTube SEO

YouTube users upload a video every second. Over 4 billion videos get watched every day. In order to make the most out of your video ...

Becky Jacobs | January 23rd, 2018
marketing process

76% of marketers think that the marketing industry changed more in two years than it had in the previous fifty. From mobile and social ...

Becky Jacobs | December 22nd, 2017
marketing efforts

The year 2017 is just about over – what are you planning to do for your marketing plan in 2018? As a business owner, you know how ...

Becky Jacobs | December 15th, 2017